Going Further, Together

It’s been 40 years since Gore-Tex came into this world with the mission to get all of us closer to nature. And the brand has been doing just that, in every way possible, thanks to its relentless scientific innovation which has now taken being greener as its priority number 1. So to celebrate, we created a campaign that brings back Gore-Tex’s four decades of history, made with different cameras (Super8, 16mm, VHS…) for each different point in time. All of it wrapped up in music from those same decades.